Reasons for self crowdfunding

Like every entrepreneur, we always seek resources for our initiatives. After all, 1st tier investors only want to support products with high adherence and, preferably, already monetizing.

By trying out one of the leading crowdfunding sites on the market, we learned that, in fact:

– They oblige the entrepreneur to set a value and time for his project;
– Mostly, they create an “all or nothing” rule, i.e., if you don’t hit the goal, all the effort made is thrown away;
– The entrepreneur loses total control over the process itself;
– Sites do not put you on the first page in an “new projects” area;
– They profit from increased traffic on their website;
– They take the credits for the victory;
– They are entitled to commissioning by the adhesion contract;

When developing your own crowdfunding website, on the other hand:

– Full control over the website, the process and terms of use;
– Every promotional action will bring traffic to your own brand;
– All gains are absorbed at the same time, without deadlines;
– Possibility of multiple strategies both in the real world and on social networks.

Therefore, we invite entrepreneurs to reflect on the possibility of adopting a similar strategy in sustainable self-financing.